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    Home Around the Square Out and About Sample Story Title
    Out and About Sample Story Title
    Around the Square
    April 18, 2007

    Out and About Sample Story Title

    Out & About editor

    DARIEN LAKE – Some people at the Darien Lake Theme Park Resort
    will be bending over backwards and jumping through all kinds of
    hoops to entertain you this summer.

    No, you don?t get it. They will actually be bending over
    backwards and literally jumping through hoops.

    The biggest change from last year will be Le Grande Cirque,
    which will take the place of the Batman stage show that occupied
    the theater building for the last seven years.

    Le Grande Cirque is a company of circus-type performers who put
    on a show similar to the more well known Cirque du Soleil. Visitors
    will be treated to a show of lively music and lighting as a
    backdrop to people in fancy, colorful costumes doing handstands,
    twirling, flipping, throwing things, balancing other things and
    generally performing acts that are barely possible.

    The change in stage shows is one of a few changes that coincide
    with a change in ownership at New York state?s largest theme park
    and resort. Florida-based PARC Management has purchased Darien
    Lake, one of seven properties that Six Flags sold to PARC in a ,312
    million deal earlier this year. Darien Lake employs 85 people
    full-time and about 2,200 each summer.

    BPARC Management is thrilled to have acquired Darien Lake Theme
    Park Resort,C said Randal Drew, PARC?s president and CEO. BThe park
    is an important part of the community?s fabric and will be operated
    locally as a regional park.

    BDarien Lake is here to stay and we are dedicated to
    participating in the area?s community life,C he said. BWe will
    continue to seek local active vendor relationships.C

    The new owners have retained the existing staff, including
    general manager Bradley Paul, who has been working at the park for
    23 years.

    Paul, at a press conference on April 11, said, BDarien Lake is
    pleased to be operating as a regional park focused on upstate New
    York and southern Ontario. We are entering into an exciting new era
    in the resort?s successful 26-year history and look forward to
    having our guests come back to enjoy the park and resort and create
    new memories with their families.C

    Outside the press conference, the Batman symbol and theme was
    still painted on the theater. Six Flags gift merchandise still sat
    on the shelves in the gift stores. A lot of work still had to be
    done before opening day, but public relations manager Mary Christa
    Sellan assured it would be accomplished, perhaps with some of the
    work carrying on after opening day.

    The 2007 season, which will open on May 5, will be the 26th
    season for Darien Lake.

    There is no new ride at the park this season, but there are no
    fewer. Darien Lake lists 43 rides, including five world-class
    roller coasters among 18 adult rides.

    The roller coasters are the central focus of Darien Lake?s new
    logo. Paul pointed out, you can?t see a beginning or end of the
    roller coaster tracks on the logo.

    BNotice the roller coaster? It?s endless, representing the
    endless opportunity for entertainment at the facility,C he
    said.

    Another change visitors will notice is the food and concessions
    that will be offered this year. Gone are many of the national food
    products that show up at the same amusement parks all over the
    country and the world. Darien Lake will have more local flavor from
    now on. Instead of Papa John?s pizza, for example, the park will
    feature Western New Yorkers? favorite pizza: pizza made in Western
    New York. And it will cost about 20 percent less. The hot dogs
    you?ll be eating will be Sahlen?s, the delicious beef on weck will
    be from the Red Osier restaurant in Genesee County, the ice cream
    will be Perry?s. Parkside Candy, McCullagh Coffee and Labatt?s beer
    will also be available at the park this year.

    For the children, a new attraction called Blake Daring?s
    Storybook Adventures will take children on pirate adventure tours.
    At night, Darien Lake?s LaserBlast show will be around again. The
    aerial display combines laser animation, lights, music, fireworks
    and pyrotechnics for a spectacle intended to be the perfect capper
    to a day at the park.

    Getting into the park to start your day will be ,3 cheaper. Paul
    said parking fees were reduced from ,10 to ,7. Admission prices
    stay the same – at ,35.99 – with a few new discount packages
    introduced.

    A season pass costs ,59.99 – or ,199.99 for a family of four –
    so, as marketing director Linda Taylor pointed out, visitors can
    make up the cost of a season pass in two visits.

    Paul said that 49 percent of the yearly crowd at Darien Lake
    comes from outside of Western New York, with many staying overnight
    at the 162-room hotel on the park property or in the 1,200-site
    campground around the lake. He said some make a weeklong stay of
    their trip. Hotel costs are ,240 a night for a themed room, and
    that includes four tickets to the theme park.

    Darien Lake will still host summer concerts by the biggest names
    in entertainment. The Darien Lake Performing Arts Center has an
    amphitheater that seats 20,000 people. A national live music
    promotion company, Live Nation, oversees the concert schedule and
    booking of acts. It leases the Performing Arts Center from the
    park. Shows planned over the next few months include names such as
    Brad Paisley, Rush, Fall Out Boy, and Roger Waters, formerly of
    Pink Floyd.

    Tags:

    around_the_square
    Chuck Massaro

    The Bradford Era

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